By Adam Dewitz on March 8th, 2012
A few vendors presenting at the pre-drupa media briefing last week in Düsseldorf mentioned programs promoting sustainability.
Heidelberg announced that its Anicolor press line would be carbon-neutralized. When purchasing an Anicolor press, Heidelberg will offset the carbon emissions created when building the press at no additional cost to the buyer.
Heidelberg has calculated the emissions created to build all its presses and will offer the entire portfolio carbon-neutralized. According to Heidelberg, a carbon-neutralized press will be cost around $5,000 more. Heidelberg stated they are able to offer carbon-neutralized equipment after investments in manufacturing made the process of building a press more efficient.
For its European customers, Ricoh is rolling out a new Carbon Balanced Printing Programme. According to Ricoh, “The programme is designed to help print service providers reduce the environmental impact of printing on their Ricoh production print systems and to allow them to provide a carbon neutral service to their clients in three easy steps.”
The first step involves an in-depth analysis to pinpoint wasteful consumption, the second step involves optimization of processes to reduce waste, and the third step uses carbon credits to offset the remaining and unavoidable carbon emissions. The Carbon Balanced Printing Programme is accredited by British Standards Institution (BSI). Ricoh plans to roll out the program globally in the future.
drupa will feature a “Sustainable Media Production” area in Hall 6, Stand B 06. Dubbed the “Media Mundo initiative” this special area will feature associations such as the WWF, FSC, EWPA, AGD, INGEDE and the BVDM.